About

 

 

White Dress Off The Rack

 

Established in early 2020, we are changing the way Milwaukee does bridal. Bringing you designer gowns at a fraction of the price, our extensive collection offers brides the unique opportunity to find their dream dress and take it home the same day. 

 

YES! That means no shipping or waiting for 4-6 months for your dress to be made. Our off the rack sample gowns come from our sister store, White Dress Bridal Boutique, and are marked down 40% - 80%

 

​​Our goal is always to provide you with the most fun, personalized, and intimate experience. We offer a no-pressure, no-stress, and positive environment for all. Our expert stylists will be there from start to finish and walk you through the whole process. We’re right by your side cheering you on, dancing to the music, and crying happy tears when you find “the one”!

 

Simply put, we love our job + we love our brides!

 

  

 

 

TAKE A PEEK AT OUR

 

OTR REAL BRIDES

 

 

YOU’RE ALREADY A PART OF THE #OTRBRIDETRIBE